If you need to choose a great brand name for your product, service or business, start by considering the importance of the name in your branding efforts. Your name is an extension of your brand, and it can reinforce the value you provide or distance you from it. When you’re developing a name for a business, a product or a service, you have a number of options.
Most people already know intuitively what makes a good business name, so in the spirit of brevity. If you are over-thinking things and want some direction, check out this article for an awesome breakdown of what makes a good name.