Famous Food & Bevarage Companies
Competition prevails in every area of business, but if you are into the food and beverage industry, you have an added advantage. Everyone loves to eat, as food is almost everyone’s weakness. People have different desires and tastes, due to which a food and beverage company can succeed in varied forms of food products. Read here some true and inspiring stories of successful companies into food and beverage, after which you will be able to understand what it takes to become a success in the industry.
Shake Shack SuccessStory
In less than 20 years, Shake Shack has transformed from a small hot dog stand into a fast food chain that operates in over 270 locations around the world. The restaurant is also proof t...
Magic Spoon SuccessStory
Cereals have always been the cornerstone of every delicious breakfast. But similar to bacon, hotdogs, and pancakes, the nutritional value in cereals can be compromised most of the time. Enter Magic Spoon, a new take on delicious yet healthy cereals that have made big waves sin...
Toplus Global SuccessStory
Large firms often have large portfolios, often venturing to completely different industries altogether. This is true with Taiwan-based Toplus Global. The company isn’t only a major player in Taiwan’s food and ...
The Kraft Heinz Company : A Successful Merger of Two Giants
Brief Profile The Kraft Heinz Company is an American worldwide food company formed by the merger of Kraft Foods and Heinz. Kraft Food is a worldwide food company based in America. The merger of Kraft Food and Heinz brought forth the Kraft Heinz Company. With 13 bra...
Applebee’s International Incorporated is a US-based company which is mainly involved in the development, franchising and operating of the popular restaurant chain, Applebee’s Neighborhood Grill and Bar. Locations Till December 2015, Applebee&r...
Hain Celestial Group
Hain Celestial Group is one of the biggest players today in the food production industry worldwide. The company deals in natural, specialty and snack food production mostly. Apart from this, it is also known for producing meat alternatives and items which are required for pers...
Perdue is a well known American company that deals in food items and agricultural product. Consisting of two important segments, namely Perdue AgriBusiness and Perdue Foods, the organization is based out of Salisbury in Maryland. The company boasts of an annual sale of more th...
Smithfield Foods Inc. is an American manufacturer and processor of meat. It mainly deals in the production of pork and is the world’s biggest producer of it too. The company has around 26 production facilities located in the US and has the world’s largest slaughter...
Like any other business, passion plays a great role in making a food and beverage company a success, but most successful people have this passion combined with product positioning, shelf strategy and great marketing stills. The key is to have great tasting products on the shelves. Well, that’s quite logical and it is the very first expectation of your consumers.
Next comes the presentation and marketing of the items. A person eats with his eyes first, and if your products are not presented beautifully, chances are that your customers will not even give it a try. You need to have a firm understanding of which products are high in demand, what your target customers expect from your company, and what you can do to fulfill those expectations.
These inspiring stories of successful companies into food and beverage are true stories of real people and companies in the industry. You can learn a lot from these stories, and apply them in your business to achieve massive success.