Famous Fashion and Retail Companies
Launching and managing a fashion and retail business successfully requires much more than mere knowledge of the latest fashion trends. You need to have a sharp business perspective along with a clear thought of your target audience. Here are a few inspiring stories of successful companies into fashion and retail, that will inspire you and ensure success in your business. Read these inspiring stories of successful companies into fashion and retail to know their success secret.
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The Exquisite Hallmark of Holistic Luxury and Decadence: BVLGARI Story
Profile Jewelry has always been a major part of culture where people are tasked to simply look and be...
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Inside the Cult Street Style Fashion Brand Taking Over the World: Supreme Story
Profile Supreme: the name says it all. This is a company that evolved from being a small skate store on a semi-abandoned block in downtown Manhattan to becoming a fashion b...
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Inside the Highly Coveted Avant-Garde Fashion Retail Empire: Comme des Garçons Story
Profile There’s no question that the fashion industry is one of the biggest lucrative sectors dominating global commerce today. This multi-billion dollar industry is home to some of the wo...
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The Premier Leader of Global Fast Fashion and Conscious Style: H&M Story
Profile The mass market is truly the place where the fashion industry is able to generate millions in profit on an annual basis. Apart from the luxury sector, the business of selling everyday cl...
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Macy's Inc Story
Profile Macy's Inc. is one of the largest premier retailers founded between 1843 and 1885 by Rowland Hussey Macy. Initially, the company was known as Federated Department Stores, Inc, but the name was later changed to Macys, Inc shortly after 2007. By 2015, the...
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Target Corporation Story
Brief Profile Target Corporation is America’s 2nd largest retail store chain today. Also simply known as ‘Target’, the brand has been in the business since more than a century and has come a long way to maintaining such a strong hold over the Amer...
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Estee Lauder Companies Story
Profile The Estée Lauder Companies Inc. deals in manufacturing and marketing of prestige skincare, health care, makeup, and fragrance products. The American company employs 44,000 employees and is a publicly listed company with headquarters in the General Mo...
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Patek Philippe & Co. : The Finest Timepiece Makers
Profile Patek Philippe & Co is a family owned business which is a part of the watch making tradition of Geneva. It was established in 1839 and is one of the oldest family-owned watch manufacturers in Switzerland. Its watches are in great demand worldwide due to...
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De Beers - The Diamond Giant
Brief Profile The De Beers Group of Companies is among the largest companies in Mining and Trading of Diamonds. Formed in 1888 by Cecil Rhodes, it was once the only company with monopoly and monopsony in diamonds business. Even now, they control 35% of the diamond ...
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Massimo Dutti - Winning through Quality
Brief Profile Massimo Dutti is a Spanish clothing giant brand. Although the name is Italian, the brand is entirely Spanish. It is a trademark and not the name of a designer or anything else, and is owned by the Inditex Group. It has expanded globally from its modes...
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Converse Story
A Brief Profile Converse is a popular American shoe company which is known worldwide for its apparels, skating shoes and brand wear. It is also considered to be one of the most popular American shoe companies. ...
Successful companies in the industry have more visibility for their boutique, and invest their valuable resources and time into efficient marketing of their business. Most fashion and retail business owners specialize in particular areas of the market only, such as men’s, women’s or kids’ clothing, party wear or casual wear, ethnic fashion or western fashion etc. Whichever area you specialize in, make sure to have a huge inventory, so that the customer does not go empty-handed from your store. Keep your target market in mind while filling your inventories. If a customer comes to your store to purchase one piece, then he should be inspired by your collection so much that he feels convinced to buy two more.
Attractive offers and discounts also play a significant role in fashion and retail industry. Successful businesses frequently find out ways to lure their customers with lucrative deals. Some even hire experienced retail professionals to devise plans for their market. The staff you hire in your store should also be knowledgeable and experienced with the fits, fabrics and trends of the market, so that they can convince the customers better.