Everybody who takes time to give special attention to their body has explicit and implicit reasons for doing so. Majority will claim that they do this to enhance their general health; others simply want to retain or gain back their lost beauty. For a few, taking time to fondle a blemish or check how far a pimple has decreased borders between the search for pleasure and entertainment.
There’s this special group however that treats skincare as a calling; as a sacred ritual. They will buy even the weirdest item so long as a little research hints that they are effective. Add a celebrity tag to the product and to them it becomes divine.