There are a lot of different kinds of brands out there when it comes to sports. A lot can ride on a brand, namely the perception, expectation and value placed on it. Forbes has narrowed the field down and the results for 2016 are in. Here are the top ten most valuable brands in sports today.
Nike’s iconic swoop logo is perhaps one of the most recognizable symbols in the world. From its humble beginnings of founder Phil Knight selling shoes out of his car at track meets, Nike has become a global leader in selling top of the line sports footwear, apparel, equipment, accessories and services.