Time Inc SuccessStory

Time Inc. is a leading name in the digital and print magazine content based in the US. With over 60 iconic brands under its belt, some of its most popular titles include Travel + Leisure, Sports Illustrated, People, Fortune, Food & Wine, Golf Magazine, Life, InStyle, Essence, Entertainment Weekly, Real Simple, and many more. It also owns the UK based magazine house, Time Inc UK, the major titles of which include NME, Horse & Hound, Country Life, Decanter, Wallpaper, and What’s on TV. The content by Time Inc. is published not only in print, but also over the Internet, and across mobile phones, tablets and other Internet enabled platforms.

Accessibility of Time Inc

Time Inc gives more than 20 magazines to the readers in US, in addition to 50 corresponding sites over the Internet. Apart from the most popular Time, and many other titles of magazines already mentioned, its subsidiary, Essence Communications, publishes the Essence Magazine. The IPC Group Limited has become the top publisher of magazines in the UK with Look and Now. It used to give 15% of the total revenue for Time, but had spun off as a separate company in 2014.

Founding of Time Inc

Founders Briton Hadden and Henry Luce left their jobs in 1922 at the age of 23 years, and founded Time Inc. the same year. The first issue of Time was published in March 1923, which was the first news magazine in the US that came every week at that time. Luce worked as the company’s business manager, and Hadden became its editor-in-chief. With the sudden death of Hadden in 1929, Luce acquired Hadden’s position.