20 Things to Remember Before Starting a New Business
Well! ‘Just do it’, should be your motto if you are going to venture your own business but there are some strategies to be kept in mind before actually heading up to a start up.
These 20 things are a must to be kept in mind before plunging into any business.
1. Awareness About the Latest Trends
In a world where everyday competitors are working on new methods and technologies to lure their customers in, it is imperative to keep our ears and eyes open. You need to keep yourself up to date with all the latest trends. You need to be aware of new marketing platforms and make sure you yourself are updating your knowledge and awareness all the time.
2. Keep a Check on your Budget
When you are starting out new, it is imperative to keep a strict eye on your budget. You cannot spend out everything in one shot and neither can you compromise on the things that are needed for running your business. Therefore, you need to clearly define your business goals and budgets. Once you are sure on what you want to spend, you can clearly look at avenues where you can cut down on your cost.
3. Keep a Check on Indirect Competition
When you are in business, you not only have to compete against your direct competitors but also have to face some indirect competition. You need to be thorough with your marketing strategy and had to cover all the aspects well. You need to be aware who is directly, and indirectly, competing with you and have to formulate your strategy accordingly.
4. Define your Customer Journey Properly
You need to prepare a well elaborate and detailed customer funnel to define his journey. This should include all the checkpoints where you think your customer will come in touch with your business both directly and indirectly.
You need to make sure that you cover all the elements of your customer funnel well. From purchasing of product to its delivery, you need to make sure that on all the points you are giving your customer a delightful experience.
5. Positivity
If you are optimistic, then you should move ahead to start your business, just do it. Positivity in the person helps him to overcome challenges, no matter what they are, which is for sure, one has to face in business.
6. Entrepreneurship or Partnership
If you are confident of doing business on your own then plunge into it, otherwise, go for a partnership as the profits and losses and are divided equally among partners. There are pros and cons in both situations,; go for the best option suitable to you.
7. Extensive Market Research
Thorough research and study of the market through various sources regarding the type of business in which you want to indulge yourself is most important.
8. Passion
You cannot achieve success in your business unless you have a passion for it, if you are interested then only you’ll find out ways to accomplish. So just think over and invest in that particular field only.
9. Scale
At what level you want to do your business, it is advisable to start with small scale so that you get idea and experience in what you are going for, as in the beginning profit are not up to expectations and because of this many start-ups face closure after a few months or few years.
10. Demand
You need to be aware of the demands of the public or the requirement of your clients.
11. Competition
Be prepared to face competition and to have a foothold on the market. To beat your competitors, you have to study their market strategies and do something exclusive and novel to attract clients towards your business.
12. Various Aspects
Taxation, legal documentation, and accounts are the most important aspects of the business which should not be left out in order to grow your business without any hassles of incomplete formalities.
13. Advance Funding
Once you have started your venture, arrangements of funds should be in advance so that there is no hindrance in running your business whether it is from banks or other sources. You should be prepared with funds not only for the present but to face all sorts of problems if any in future.
14. Consultation
Not only your business consultants but also your friends, family, mentors if any and even the public if you get a chance to get in touch with them. The more you’ll consult, the more ideas and reviews you’ll get which will boost your confidence.
15. Consider What your Name Defines
The brand name which you want to give to your business should be considered sincerely and create a mission statement that effectively endorses your business. Keep in mind to do what you say so as to make your good will in the market.
16. Do not Ignore the Failure of Others
Success and failure are part of life. Smart people learn from the failures or the mistakes of others that let their business come to a standstill as there are minor things which ignored during the initial stages can be difficult to handle at later stages.
17. Bird’s Eye-view for Future Talent
Though it is premature to think about this aspect of business, but it is necessary to keep a watch for the talented people who might be beneficial for you at later stages of the growth of your business.
18. Core Motivator
Powerful motivation is required to give a push to your ideas for a new start-up. Be in the company of highly skilled personalities who are there to motivate you even in adverse circumstances.
19. Promote your USP
The specialty of your business or how it is different and unique from others, what special offers or advantages are provided to their clients etc. must be highlighted as this way, you will appeal more to your customers.
20. Do what You Say
This is a vital aspect of the business; your commitments should be par with what you say, then only you can make a mark in the market for long as without trust, no one can carry their business for a long term.
