Calvin Klein Inc., is an American apparel company, which designs and markets varieties apparels around the world. Calvin Klein is a subsidiary of PVH Corp., one of the big shots of the clothing industry. Besides clothing, Calvin Klein marks its presence in perfumes and fashion. The company has its headquarters at Manhatten, New York. The brand enjoys a privileged position in the US, which is its biggest market.
More than sixty percent of Calvin Klein’s sales are through its apparel division. It adopts a tier based approach in the market for the sales; Calvin Klein Collection, Calvin Klein (platinum label), Calvin Klein Jeans, Calvin Klein Underwear. This tier based approach is to increase the focus and growth to each of its products. The company also generates income from Calvin Klein Licensing. With three brands of its own, Calvin Klein has more than 50 licensing agreements.