In a country like India, where there are thousands of languages and the news varies from region to region, one uniting factor is required to bring national news under one umbrella. There was a time in the 80’s when people were grumbling about the non-existence of an English news channel that could summarize the day’s events around the country.
That was when the idea of NDTV that was born. Around the year 1988, journalist couple Prannoy and Radhika Roy put their heads together to come out with a news channel that would display and present news around the country in an impeccable English that would catch the eye of pan-Indian audiences. NDTV has since gone on to become one of the leading English news-casting channels in the nation.
Owing to its enormous following, the news bulletin from NDTV, “The World This Week” has been voted as one of the top five television programs of India since Independence has seen a surge in viewership and continues to rise. The show is hosted by the owner of the channel, Prannoy Roy and focuses on the news that are surrounding the world every day.